Lord of the Files: The Solvable Practice Creating Uncertainty in the Workforce.

Accessing, editing, storing, and sharing internal documents.

[Unobstructed Issue No. 015]

You got the meeting.

Now, you and your team need to build a pitch deck.

To start, you’ll have to collect a few things to successfully assemble the presentation; things like the new executive summary slide approved by the brand team, the updated solution info from the product team, and maybe that recent case study that compliance signed-off on.

File governance, maintenance, and version control make for better collaboration.

Collaboration is at the heart of any successful b2b organization. Shared workspaces allow marketing, enablement, and sales teams to work together seamlessly.

These collaborative spaces are where ideas are brainstormed, project briefs are updated, drafts are created, and feedback is incorporated. That’s why it’s essential to delineate between where these working versions live and where the final, client-facing files are stored. File version control, and the systems used to enforce it, directly contribute to revenue growth. 

Seems a bit drastic, doesn’t it? 

Well, in their day-to-day use of the tech stack, marketing, enablement, and sales teams in b2b organizations need to be able to navigate, collaborate, and share resources fast and reliably. Their ability to perform effectively starts and ends with access to the most accurate resources. 

This underscores the need to maintain consistency, accuracy, and efficiency in the ways resources are accessed, worked on, stored, and shared.

So, file version control is critical.